A blend of “folklore” and “lure”
symbolising stories, tradition, & the pull toward community, healing, and connection.
At Folkloure Wellbeing, we believe wellbeing exists at the intersection of health, community connection, and healing. Growth is not linear, and support should never feel one dimensional.
Through our three core pillars :
1. Services,
2. Projects & Resources.
3. Events & Programs
We create pathways that support personal growth, stronger communities, and meaningful connection. From personal and youth counselling, to educational initiatives, leadership opportunities, and community experiences, our work is centred around helping people find the support and direction that feels right for them.
Within our Projects pillar sits our Supported Gameplay Project, our key focus for 2026–2027, exploring new ways to build connection, engagement, and wellbeing across youth, adult, and community spaces using gaming and social outlets.
At Folkloure, we’re committed to creating spaces where people can connect, grow, heal, and feel supported in every stage of their journey.
Empowering
local families
To connect individuals, organisations, and communities with accessible wellbeing support through counselling, education, and community programs. We create pathways that bring together mental health support, community connection, and informed choice, helping people find the right support and opportunities for where they are in their journey.
A future where wellbeing is easy to access and part of everyday life, where individuals and families can find support in one place and over time. A place where support can begin in youth and continue throughout life, with confidence, trust, and connection to the right pathways at every stage.
At Folkloure Wellbeing, we believe wellbeing exists at the intersection of connection, education, and accessible support.
Our work is shaped through three core buckets : Services, Resources and Events & Programs which represent the different ways individuals, organisations, and communities engage with wellbeing support.
Each bucket reflects an important part of our mission to create meaningful pathways for mental health, personal growth, leadership, and community wellbeing.
At Folkloure Wellbeing, we support industries in creating meaningful change by opening pathways for education, connection, and inclusive spaces for all. We work across individuals, organisations, and communities, integrating different forms of support to build greater awareness, access, and shared resources that help people thrive.
This is reflected in our Health & Wellbeing Expo, where our focus this year centres on diversity, inclusivity, and education.
A Note From our Founders.
Over the years, I’ve seen the system connect those who need it most — and then fall short when they need it to hold them. I’ve seen community support, often led by volunteers, completely change lives. I’ve also seen women at breaking points, trying to find themselves again, and young women feeling unsure about their direction, their opportunities, and who they are becoming.
What became clear is that there is often a missing link between where someone is today and where they are trying to go.
Folkloure Wellbeing was created to sit in that space. To be the integration between those missing links — connecting people to support, opportunity, and direction without forcing them into silos.
At Folkloure Wellbeing, we support pathways that move in multiple directions. We connect directly, we guide, and we create space for people to explore what’s next with the right support beside them.
As the founder, I believe that "if you want someone to become a leader, you have to lead by example and always hold onto humility."
Chloe - Founder
Through my work across youth services, the NDIS, schools, and community settings. I’ve seen how often support exists in separate spaces, and how easy it is for people .. especially young people , to move between systems without things fully connecting. What’s often missing is the link between support, lived experience, and real community engagement.
I’ve also seen how powerful it is when young people are given space to be part of their communities while they’re being supported, not separate from them.
Folkloure was created to bring these pieces together — making support more connected, more practical, and more present in everyday life.
At its core, this work is about making sure people don’t sit in isolation, but are supported within the communities they are already part of, in ways that feel natural and real.
Sam - Managing Partner
Address: 5/22 Merino St, Rosebud VIC 3939
Open Hours : Tuesday - Thursday 10am-6pm.
Email : Info@folkfloure.com.au
Appointment by Booking Only.